“Social media is here. It’s not going away; not a passing fad. Be where your customers are: in social media. “— Lori Ruff, speaker and author.

Social media is one of the most prominent tools of the 21st century, helping the world connect while building and strengthening long-term professional opportunities. 

As per new data, an estimated 4.62 billion people worldwide are active social media users.

What Exactly Is Social Media Marketing?

The use of social media and its platforms to advertise a company’s products and services can be termed social media marketing. But to make the most of this powerful tool, having a strong brand identity design is crucial for consistent messaging and customer trust.

The rise of social media giants such as Instagram, Facebook, and YouTube is helping startups build brand awareness through these platforms while multiplying sales. From startups to big brands, social media is turning out to be an effective tool. Partnering with a social media marketing agency in India can amplify these efforts, ensuring the right strategy is in place for growth.

How Can Startups Leverage Social Media?

Social media platforms have been fruitful for small businesses entering the market, not just for more prominent players. With a vast pool of active users, startups leverage social media to reach their audience base while building a community online. To maximize this, businesses often turn to branding and identity design services, ensuring their brand stands out and connects with the target audience. Hiring a social media marketing company in India can also provide startups with expert guidance in navigating these platforms efficiently.

Let’s look at this infographic to understand how being a startup, you can utilize social media platforms to connect with customers while boosting your sales numbers.

Social media goes far beyond just posting pictures and videos. It is undeniably the best way to reach all your target audience.

Social Media: Facts and Figures

The far and wide reach of social media has been drawing positive outcomes for brands, big or small. However, if you are starting your business and want to leverage social media to promote your services, then TZS Digital is the expert your brand needs. 

In addition to social media marketing, branding design services are crucial in building a cohesive and appealing brand image.

This ensures that your brand resonates with its audience across all platforms. Working with the best social media marketing agency in India can further help your business thrive by crafting custom strategies tailored to your industry needs.

We offer the best social media optimization company services in India and help your business gain visibility online. As digital marketing pioneers, we at TZS Digital have shaped and built brand strategies for numerous businesses from scratch and have generated desired results.

Connect with us today, and get the best SMO services in India that will take your business to the next level.