Paid Marketing

Paid Marketing services have become one of the most important part of Digital Marketing. In this digital world of fierce competition, a brand has to elevate a notch higher to reach its audience. Paid Marketing is a great avenue to attract customers in huge numbers. Building a high converting social or PPC campaign requires researching of the right keywords, customer-centric content, attention grabbing design and an all-inclusive landing page.

TZS Digital provides one of the best paid marketing services in Delhi-NCR and India. We understand the need for pay per click marketing and focus on optimizing our client’s costs. We excel at designing Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, YouTube Ads, Twitter and Quora Ads. With a client’s specific goal in mind (engagement/ awareness/ leads/ conversion) we aim to create highly effective campaigns which turn out to be successful.

Why Paid Marketing?

Cost Effective

Money spent on paid marketing results in meeting the particular goals of a brand within a pre-decided budget frame. You have full control over how much to spend on a certain campaign.

Immediate Results
Results are faster than the traditional organic marketing.
Pay When Clicked
The client only pays when his ad is clicked by a cold or warm audience. So technically, you are only paying to get a potential lead.
Targeted Ads

You can select the target market based on interests, locations, lifestyle and much more. So you show your ads to the audience that are interested in your products or services. 

Easily Trackable Results
Tracking and tweaking on the basis of results is what makes paid marketing services more efficient and result oriented.
Consistent & High Intent Traffic
Once the ad campaign starts, depending on the quality of the ad copy and design, leads start pouring in. If the campaign is conversion based, you can see immediate conversions too.
Better ROI

Every penny is out to good use by getting leads in return. Hence the ROI is higher than other organic or traditional strategies. 

Retargeting
The ads can be retargeted towards the interested customers. There is a feature to create a lookalike audience too, which increases the target base for the client.

Our approach for your Paid Marketing Services

How we are unique from others?

Frequently Asked Questions (FAQs)

What is paid advertising?

Paid advertising refers to the practice of using ads to attract traffic to a website or a specific webpage. In the paid advertising model, a client usually bids for keywords related to his niche or business within an advertising platform. The advertising platform with a relevant audience tries to match the keyword with people who are searching for the same information with the same keyword. Once a person searches for the same keyword selected by the advertiser, he will be automatically shown the ads optimized by the advertiser along with the search query results. In this case, the advertiser will only be charged if the person clicks on one of the ads and visits his website or webpage.

 

You should consider paid marketing services when you want to: 

  • Fill gaps where organic traction is weak. 
  • Strengthen visibility of your products or services. 
  • Get early and immediate access to the market.
What are essential components of a paid marketing ads?

An paid ad or a PPC ad usually consists of the following elements:

  • Headline
  • Description
  • Display URL
  • Destination URL
Can this get expensive for me?

The biggest advantage of paid marketing services is that you can pre-decide the budget and work around that. We at TZS Digital understand your budget restraints and advice a strategy likewise.

Is paid marketing only opted when a brand is selling a product?

No. Paid marketing has different objectives for which ads can be run. You can run them to spread brand awareness, create traffic on your landing page/website, conversions, educate your customers, create buzz before a launch etc. As per your end objectives, we set up the ads.

How soon can I see results?

Each ad has a definite period for which it runs. The first month usually goes in A/B testing the content and design. The behavior of the audience is checked. Once we get the ad results, we tweak and optimize the ad/landing page for better results. We share leads and the report with you periodically to see results first hand.

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